Faves for this Web page

• eric - Mar 30 2007 | research, Clotaire Rapaille, PBS, tv, interview

  A great article on discovering the codes which provide marketing success.

  Quoted: The reptilian always wins. I don't care what you're going to tell me intellectually. I don't care. Give me the reptilian. Why? Because the reptilian always wins.

  • derek - Mar 30 2007
    

    That guy is nuts.

  • eric - Mar 30 2007
    

    That claim from you is the proverbial pot calling the kettle black;^)

  • deborealis - Mar 30 2007
    

    thats pretty interesting. and creepy, that we can be so easily manipulated.

  • X - Mar 31 2007
    

    I have his book, The Culture Code. Its pretty good. I dont necassarily agree with everything he says, but almost every page of the book has something insightful and interesting.
• X - Dec 22 2006 | brain, marketing, media, business, best

  A crazy/brilliant french market research guru talks about selling products to the 'reptilian' brain.

  • mohit - Dec 22 2006
    

    will check it out.

  • derek - Mar 02 2007
    

    I remember watching that ... that whole episode was pretty wild.
• arey_abhishek - Dec 06 2007 | psychology, research, reptilian, marketing