Inside AdSense: Link unit, front and centerFirst Faved : Mar 22 2007 by mohitFaved : 1 time with noteViewed : 7 timesFave It!
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- mohit - Mar 22 2007 | google, advertising, adsense, revenue, link units
Wouldn't have guessed this -- since link units require an extra click.
Quoted: Recently, Julie experimented with optimizing her link unit ad placement. She removed the existing 120x90 link unit from the uppermost right corner of her pages, and instead placed a 468x15 link unit at the top of her articles. In doing so, Julie found a convenient, unobtrusive location and saw her readers naturally gravitating towards the link unit. Her efforts led to an immediate doubling of her revenue -- an increase that has been sustained since the move.
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