Be Your Own Frugal PR Machine - NYTimes.comFirst Faved : Jun 22 2009 by roylebanFaved : 1 time with noteViewed : 0 timesFave It!
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- royleban - Jun 22 2009 | pr, publicity, public relations
Quoted: Many of us work alone doing every job in the symphony that’s our business, including tasks accounting, marketing and PR. We can outsource these things, but many, like me, prefer to take the frugal route.
I asked Jeff Crilley, a former Emmy-winning TV news reporter turned PR pro and the author of “Free Publicity: A TV Reporter Shares the Secrets for Getting Covered on the News,” for some advice on how web workers can orchestrate free publicity, get their names out there and drum up business
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