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  • mike - 9 days ago | seattle, startups, marketing

    April Seattle 2.0 list is out. Faves is now in the top 10 (#9 by Alexa rank only).

    Now with 282 companies on just this Seattle-based list, is it any wonder that web 2.0 companies are having a hard time getting heard above the noise? Now I can understand the importance of positioning and marketing:

    - Provide a UNIQUE service (i.e. worth talking about)
    - that somebody NEEDS
    - and REACH them with targeted messages that
    - EXPLAIN (briefly) how your product addresses their need.

    I don't know anything about 80% of the companies here - and I make it a point to follow Seattle startups!

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