Quoted: Six apart is launching an advertising network for blogs and will begin offering professional services (design, implementation, development, optimization) after acquiring New York based creative agency Apperceptive...

Quoted: The world’s largest sports website, ESPN.com, is walking away from advertising networks, opting instead to sell ads directly.

Cnet interviews John Battelle of Federated Media.

Quoted: We want it at the kinds of CPMs that supported the magazine and the cable industry, which is above $20, $30, $40, $50 cost per thousand. Advertisers will pay that once they feel like they're getting that value for it, and once the media is created that proves that value, and it's not just the publisher's job to create that media, it's the publishers working in partnership with the marketers and that what we try to do it with them.

Quoted: Nokia has announced the formation of the Nokia Media Network, which bundles mobile ads from more than 70 publishers. Initial publishers include AccuWeather, Discovery, Hearst, ...

Quoted: Comcast had added another web-based service to its suite of offerings. Car review site Vehix has just been acquired by the cable company’s advertising sales division, Comcast Spotlight.

Cool.

Quoted: Today, OpenAds announced it is offering a free hosted version, letting Web companies avoid the need for their own server. It also announced it has ...

Quoted: With all the hype about Facebook and talk of the company potentially being the next Google or Microsoft, I thought it was an appropriate time to provide 15 logical reasons why Facebook is not worth $15 billion.

Sounds kind of neat. And it's on the eastside. Woot.

Quoted: Opportunities in the Web 2.0 Ecosystem - Seattle

Quoted: Social networking sites present a huge monetization opportunity. Analysts expect them to grow faster than 'traditional portals' and estimate that by 2011 they will account for 12% of all online advertising revenues amounting to $8.2 billion worldwide.

Great interview with Zillow's CEO Rich Barton.

Quoted: It is completely anathema – this kind of 'get in on nothing and do a quick flip and sell out.' I hate that. That is ridiculous. People aren't trying to create long-term brands and long-term value. That is like house flippers. And by the way, you generally get out what you put in. We are not creating a feature here, we are creating a business for the long-term that is going to be a brand that my grand kids know.