This book is truely amazing... and the reason is because I'm quoted in it. Thats right, on page 164 the words "Adam Phillabaum... told us" appear. How sweet is that?

Other than that fact... this book is of minor interest to people who read this page. Basically it says: "If you have a company... find the most personable, passionate and smart person/people, and have them blog for you." There are some finer points to it... but thats the jist.

Quoted: Amazon.com: Naked Conversations : How Blogs are Changing the Way Businesses Talk with Customers: Books: Robert Scoble,Shel Israel by Robert Scoble,Shel Israel