Quoted: I came across this great search marketing maturity model by ION Interactive and decided to capture all of the available 'maturity models' in one place: search marketing, seo and web analytics. The benefit of a well-defined maturity model is that it gives practitioners a common framework by which to assess their organization, benchmark it against others,

Quoted: A while back I wrote about the top 35 Website Directories for Link Building. As a follow up to that post, I found a great article from Paul Teitelman on the Top 25 Most Powerful Website Directories many of which weren't included in my original list. There are a number of great suggestions in the comments as well. I thought I would post a few of my

Quoted: There are all sorts of Firefox plugins available for Internet marketers. If you're a search marketer specifically, this PPC Management toolbar should be a included in your 'Firefox must have add-ins'. Note* As the name implies, this tool is more for the PPC manager not the client due to the requirements (which you'll see below). So, why is this toolbar

Quoted: Take a trip down Internet-memory lane with every Google-homepage from 1998 to 2007!

Quoted: So, there are many ways to tracking keyword rankings. There are paid tools like Web Position-which was recently blocked by Google for a short period. There are free tools like Exact Factor - but the tool is limited to 9 keywords it can track. Because of these reasons as well as others, it makes sense to track rankings at the source - Google Analytics.

Quoted: Google recently posted quick and easy tips for the holiday rush and, after reading back over it, I quickly realized, these tips aren't just for the holiday season nor should they be recommendations limited to Google search. As a result, I have compiled a list of quick and simple tips for websites to increase traffic - whether it's to make the sale

Quoted: The Monday after Thanksgiving, otherwise known as Cyber Monday (which I blogged about in my Holiday Retail Strategies) I had the pleasure of joining the Search Engine Marketing Professional Organization (SEMPO) Chairwoman Dana Todd and about 25 other fellow New York SEMPO members to help ring the opening bell for NASDAQ. Included below is footage of

Quoted: During day 2 of SES Chicago, Sharad Verma, Senior Product Manager of Yahoo! Search Technology, broke down how Yahoo utilizes link building to determine your website's ranking, crawling & indexing in the Yahoo SERP. All of these relate to Inbound Links (IBL) to your site. 1) No Links to your site = NO Existence, Yahoo will Never find your site

Quoted: I recently posted a useful SEO Flowchart that Aaron Wall over at SEO Book had put together. While folks found the SEO flowchart useful, it was more of a 'high level' look at the SEO process. The guys over at SEO Book have now put together a VERY useful keword research flowchart that digs down into the deepest of detail. You can see the chart below -