mike | Shared With: Everyone - Jun 19 2008 | social, celebrity, shopping
This new site is TMZ with an eye to fashion and product endorsements. It looks like editors upload photos of celebrities using/endorsing various products, and users get to look at those, and make purchases.
Seems like a clear revenue model, but it's not clear to me why users would return here - are they going to compete with TMZ and try to break stories about celebs? If the gossip component is missing, I don't see how it will draw in repeat visitors.
Quoted: Coolspotters is the definitive source for discovering and sharing the products and brands used by your favorite celebrities - in their real lives and in other parts of pop culture such as movies, television, and music. And that's just the beginning...
- mike | Shared With: Everyone - Sep 12 2008 | social, search, web
Blue Dot patent application
ShareViewed: 11 Times - mike | Shared With: Everyone - Sep 03 2008 | twitter, social, terminology, friends, followers
"Friends" vs "Followers" - an explanation of the "official" terminology for friend relationships on Twitter.
ShareViewed: 5 Times - mike | Shared With: Everyone - Aug 28 2008 | social, amazon, shelfari
Shelfari gets a successful exit - they have been acquired by Amazon. No mention anywhere of what the exit valuation was....
Quoted: "Shelfari.com - Read. Share. Explore."
ShareViewed: 2 Times - mike | Shared With: Everyone - Aug 19 2008 | social, faves, facebook, startups
The Faves app is now live on facebook. Give it try!
Quoted: Facebook is a social utility that connects people with friends and others who work, study and live around them. People use Facebook to keep up with friends, upload an unlimited number of photos, share links and videos, and learn more about the people they meet.
ShareViewed: 5 Times - mike | Shared With: Everyone - Aug 18 2008 | conference, web 2.0, social, network
A Ning competitor - focused on conference attendees.
Quoted: create your own social network site. we host it for free.
- mike | Shared With: Everyone - Aug 12 2008 | design, interface, feedback, social, twitter, flickr, faves
Really good post on the importance of feedback from a user's "audience" that their user-generated content is actually being viewed and appreciated.
refaving Mohit
ShareViewed: 43 Times - mike | Shared With: Everyone - Aug 11 2008 | stumbleupon, faves, social, bookmarks
The IFRAME version of StumbleUpon. By creating an in-page toolbar, users can get a taste of the full toolbar experience, without installing anything on their machine.
ShareViewed: 6 Times - mike | Shared With: Everyone - Jul 26 2008 | social, marketing, networks, media, errata
I think online communities for consumers of a product/service are a great idea - for the right product/service; it's got to be one that your customers are highly engaged, and need a high level of support and desire to give the company/community feedback. Kitty litter, is NOT a good product for this kind of thing.
Also interesting that the WSJ was suckered into a really big blunder on the "research study" - but the error is corrected online with a strike out in this post.
Quoted: One of the hot investments for businesses these days is online communities that help customers feel connected to a brand. But most of these efforts produce fancy Web sites that few people ever visit. The problem: Businesses are focusing on the value an online community can provide to themselves, not the community. Most corporate-sponsored online communities are virtual ghost towns That’s according to Ed Moran, a Deloitte consultant who just completed a study of more than 100 businesses with online communities. Not surprisingly, these sites failed to gain traction with customers. Thirty-five percent of the online communities ...
ShareViewed: 4 Times - mike | Shared With: Everyone - Jul 10 2008 | social, networks, demographics
Social Network demographics. Facebook just barely skews older than MySpace.
ShareViewed: 1 Time - mike | Shared With: Everyone - Jul 02 2008 | digg, recommendations, social, collaborative filtering
A fairly negative review of Digg's new recommendation algorithm.
Quoted: The [recommendation] Engine identifies Diggers like you to present stuff you might like, so keep Digging to get better recommendations.
Quoted: Digg's long awaited recommendation engine is now live for some users, which luckily includes me. It's time to take a look at what this new feature brings to
ShareViewed: 1 Time
- mike - Jun 19 2008
You must be Mike's friend before you can comment on this Fave.After poking around for a few minutes, I see there are some interesting aspects to the site structure. It has social networking components, but also layers some rich semantics about the content posted on the site.
The major data types are: People (Celebs), Products, and Photos, and Fans (Users). They then construct a very nice browsing architecture which allows users to pivot between People and Products, look at photos, and also make new associations. The editors are contributing all the photo content (as far as I can tell), but the users are invited to "Spot" product usage in the photos and make the relationship between a Celeb and a Product.
I like that this is not just a simplistic social network, but really enables more discovery opportunities amoung the data sets. This kind of site architecture could be applied to many domains: news, social bookmarking, etc. By building the underlying schema, invite users to build the relationships between elements, and give them a pivot/browse capability.
Send Mike a friend request or a personal message instead.