Tosh | Shared With: Everyone - Mar 22 2008 | business, advertising, fm, federated media, john battelle, cpm
Cnet interviews John Battelle of Federated Media.
Quoted: We want it at the kinds of CPMs that supported the magazine and the cable industry, which is above $20, $30, $40, $50 cost per thousand. Advertisers will pay that once they feel like they're getting that value for it, and once the media is created that proves that value, and it's not just the publisher's job to create that media, it's the publishers working in partnership with the marketers and that what we try to do it with them.
- Sri | Shared With: Everyone - Oct 10 2006 | internet, google, John Battelle
bought this book the other while i was at barnes and noble.. hope to open ti this weekend.
Quoted: Amazon.com: The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture: Books: John Battelle by John Battelle
eric | Shared With: Everyone - Apr 06 2006 | Gary Flake, John Battelle, search, blogs
An interesting interview with Gary Flake, founder and director of Mirosoft's new Live Labs. He talks about a lot of the interesting core things that his team has been working on in search for the last year.
eric | Shared With: Everyone - Feb 08 2006 | Udi Manber, A9, search, Google, John Battelle, blogs
I've met Udi when I worked at Amazon. He was just hired away to Google. Interesting indeed... I'll have to ping my friends at A9 and see how they feel about this...
- eric | Shared With: Everyone - Jan 12 2006 | john battelle, henry blodget, Google, GOOG, click fraud, blogs
Blodget is laying out a scenario he says could potentially "kneecap" Google's stock. This is the analyst who became infamous for calling a $400 stock price on Amazon. If I remember correctly, he called it as his 12-month target and the stock hit it within the next several weeks. Anyways, here Blodget is more reticent. He's not saying that this "will" happen, only that it's something to be wary of. There are actually some pretty smart comments as counterpoint on this though. Look in the comments at what gojomo, Jeff D, and Dean have written.
- eric | Shared With: Everyone - Jan 12 2006 | john battelle, comment spam, search, blogs
John Battelle is throwing down the gauntlet on human comment spammers. No more search wuffie for you f001s5!
- eric | Shared With: Everyone - Nov 07 2005 | Recommended, Best Of, 2005, Read, Technology, Business, John Battelle, books
I finished reading this last night and I am very happy to recommend it to anyone working in the technology space. Even though "Search" does feel like a thinly-disguised attempt to kiss Google's boots at moments, and Google does receive a large degree of the overall use case documentation, it ends up being a fairly balanced treatment of all the players in the search space, capturing the snapshot of the present perfectly. Of particular interest to any young entrepreneur wanting to cut their teeth in the search space is the last chapter, entitled "Perfect Search." Read this if you want to understand where the technology of search has hit and missed, creating and rescinding fortunes in a very short timeframe. Read this if you want an idea of where search is going and how you might want to contribute.
- eric | Shared With: Everyone - Sep 09 2005 | John Battelle, search, GOOG, Google, books
The new John Battelle book. I definitely want to read this.
Quoted: Amazon.com: Books: The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture by John Battelle
Related Content from Around Faves
-
Puzzazz got mentioned on the App Engine blog!
2 FaversViewed: 3 Times - derek - 8 days ago1 FaverViewed: 15 Times
- mike - 10 days ago2 FaversViewed: 8 Times
