A couple of years ago, I noticed that an image of a rooster (from a photo I took in Hawaii) was the source of a large amount of my ISP bandwidth on mckoss.com.

I soon found that my image was #2 in Google Image Search for the term "rooster". After looking at my log files, I was able to see what was happening; many young boys wanted to post an image of their "cock" on message boards around the internet (get it? it's really funny if you're about 14). They found my image, and directly linked to the URL on my server.

To retaliate, I just renamed the rooster.jpg to rooster2.jpg - and then replaced the original with this hideous image (leaving my calling card).

Pwned!