mohit | Shared With: Everyone - May 16 2006 | blue dot, marketing, positioning
Quoted: Positioning Your Business Here are five key things to consider when developing the positioning strategy for your business. * What exactly is your Business Solution? ...
- mohit | Shared With: Everyone - Apr 18 2007 | marketing, segmentation, customers, blue dot, toread, claritas
Quoted: The Urban Uptown group consists of the following segments:
...
* 04. Young Digerati
* 07. Money and Brains
* 16. Bohemian Mix
* 26. The Cosmopolitans
* 29. American DreamsShareViewed: 31 Times - mohit | Shared With: Everyone - Apr 12 2007 | blue dot, marketing, segmentation, firefox, technology
Interesting.
Quoted: In his first post, Gian reports some demographic data they've gleaned on Firefox and IE users. To nobody's surprise Firefox skews male (55% of its users are male versus 50% of IE's users). Firefox skews young (22% of Firefox users are younger than 22 versus 13% of IE users). And maybe most interesting, Firefox skews wealthy with about 50% of its users making more than $75k per year (39% of IE's users make over $75k).
ShareViewed: 20 Times - mohit | Shared With: Everyone - Jun 07 2006 | blogs, blue dot, marketing, seo, seth godin
Yet another great point by Seth...
Quoted: When I type your brand or your name into youtube, what do I find? What about technorati? or flickr? You can fix all three of these things today.
- mohit | Shared With: Everyone - May 17 2006 | blue dot, books, marketing, seth godin, todo, toread
Seth wrote this after "Purple Cow". "Free Prize" describes how to become a "Purple Cow".
Quoted: Donuts are boring but Krispy Kreme found an edge and made them sensational. Netflix did the same with movie rentals. They created a free prize ...
ShareViewed: 4 Times 
mohit | Shared With: Everyone - May 17 2006 | blue dot, marketing
Quoted: First-time social marketers often feel overwhelmed by the rigorous market research processes they see in other large-scale programs. They may hesitate to incorporate social marketing ...
ShareViewed: 3 Times- mohit | Shared With: Everyone - May 16 2006 | blue dot, books, marketing, todo, toread
Quoted: Amazon.com: The Marketing Toolkit for Growing Businesses : Tips, Techniques and Tools to Improve your Marketing: Books: Jay B. Lipe by Jay B. Lipe
ShareViewed: 2 Times - mohit | Shared With: Everyone - May 16 2006 | blue dot, marketing
Quoted: Score the effectiveness of your professional service business marketing.
ShareViewed: 1 Time
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