This is an interesting rationalization for why ever increasing wealth doesn't necessarily buy ever increasing happiness.

Quoted: The trouble is, choice is not all it's cracked up to be. Studies show that people like selecting from among maybe half a dozen kinds of pasta at the grocery store but find 27 choices overwhelming, leaving them chronically on edge that they could have chosen a better one than they did

Quoted: I'm working on a book, THE HAPPINESS PROJECT--a memoir about the year I spent test-driving every principle, tip, theory, and scientific study I could find, whether from Aristotle or St. Therese or Martin Seligman or Oprah. THE HAPPINESS PROJECT will gather these rules for living and report on what works and what doesn’t. On this daily blog, I recount some of my adventures and insights as I grapple with the challenge of being happier.