Quoted: As is often the case, the media is trying to extract the interesting bits from Rupert Murdoch's keynote interview at ...

This jives with my skepticism re: the average myspace user age.

Quoted: One can easily use myspace to browse for users of a certain age. So picking out one particular zip code and using a 5 mile radius around it, I queried for users under 35 and saw 513, and then queried for users 35+ and saw 44. Then ballparked the percentage of those users active in the last 30 days -- and it doesn't seem to change or skew the results.

So why the discrepency? Someone commenting on John's post said the following...

Quoted: A parent knows that their child has a Myspace page and [they visit] attempting to learn about the service. In Comscore's index, they would be validly counted as a unique visitor." But these visitors are not necessarily regular users of the site.
...
http://www.emarketer.com/Article.aspx?1004212

Very interesting indeed...

Quoted: Visitors to MySpace.com and Friendster.com generally skew older, with people age 25 and older comprising 68 and 71 percent of their user bases, respectively. Meanwhile, Xanga.com has a younger user profile, with 20 percent of its users in the 12-17 age range, about twice as high as that age segment's representation within the total Internet audience. Not surprisingly, Facebook.com, which began as a social networking site for college students, also draws a younger audience. More than one-third (34 percent) of visitors to Facebook.com are 18-24 years old, approximately three times the representation of that age segment in the general Internet population.

Quoted: The Chronicle says that in a study last year, "teenagers preferred new technology, like instant messaging or text messaging, for talking to friends and use e-mail to communicate with 'old people.'" The Mercury News says, "For those of you who have just figured out how to zap spam or manage your inbox, prepare for the bad news: E-mail is, like, so yesterday." And then there's USA Today, which makes the claim that "E-mail is so last millennium."

Well said. It is easier to be skeptical.

Quoted: And the fact is that it pays to be skeptical: even if YouTube is bought for a billion, the skeptics can maintain that the buyer was a fool. If they then go on to make billions more through ad deals, you can say that the advertisers are morons, too (see MySpace-Google, for example). In many ways, it’s considered better to be skeptical and proven wrong than optimistic and proven right. When MySpace crashes - even if it doesn’t happen for 3 years and becomes massively profitable during that time - the skeptics will still claim to be right.

This is how Microsoft plans to differentiate...

Quoted: Wallop plans to sell "Mods," from millions of the best Adobe Flash developers and designers, allowing people to add customized content to their Wallop pages without having to develop it themselves. The site's creators also touted their one-click model of setting up Web pages

Seems like a tagworld kind of play.

Quoted: Written by Alex Iskold and edited by Richard MacManus. With all this buzz around the potential Yahoo! acqusition of Facebook for $1Billion, we think it's time to do the social networking faceoff.

Quoted: The utility of MySpace is that it is more than a social network. It is a platform, which puts users in charge of taking and assembling their pages, regardless of where the content comes from. It became one, just because it did not care what and how people put their MySpace pages together. Wild wild web? Sure, but millions saw it as the page they started their day, and spent most of their time on it.
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In other words, MySpace is an “attention page” not a portal page. For millions of users, MySpace is their most important page, the one that has all their attention. That attention is why MySpace accounted for 10.8% of Google’s search traffic, and the reason why News Corp subsidiary, Fox Interactive Media was able to craft $900 million deal with the search engine giant.

Good blog...

Quoted: That’s why I plan to make only one post per week at Startup Review. That post will be a detailed case study on a successful Internet company. You get the benefit of my interviews and research about the company - about ten hours of work per company - for reading just one lengthy post per week! Please read the long introduction to Startup Review below if you’d like to learn more.

Example entry about myspace...

Quoted: MySpace used a combination of tactics, including traditional, cost per acquisition (CPA) campaigns through established online brands, which yielded successful results. MySpace was hatched by the former ResponseBase team within Intermix, and thus the team had a strong background in direct e-mail marketing and CPA tactics.