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    The Ford Edsel : An Auto Industry Disaster In Car Design And Automobile Marketing
    5 starsn1marconu | Shared With: Everyone - Jul 14 2008 | automotive, ford, edsel, marketing, disaster, planning, prpduct, launch, toyota, detroit, chrysler, lincoln, mercury

    . To call a car or any product an Edsel is to provide the worst of insults. The Edsel was a car designed and manufactured by the Ford Motor Company of Dearborn in the late 1950s. 157, 1958, 1959 to be exact. The debacle of the Edsel was both one of the most spectacular and worst failures to befall the vibrant American automobile industry of that day

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