Quoted: Despite the growing consensus that "good design is good business," most companies lack objective financial metrics to help them calculate whether increased investment in design will, in fact, generate increased profits. Does it matter?

Hypothesis 1: Human interface cognitive load is proportional to the number of clicks/keystrokes/gestures
Hypothesis 2: Human interface cognitive load is proportional to interface latency
Hypothesis 3: The usability of an interface is inversely geometrically proportional to its cognitive load

Great video explaining what the social web is all about.

good discussion on how UE people explain what it is that they do.

Guy remarks on some annoying usability flaws he comes across.

Some basic ideas and guidelines for usability testing.

"Compared to static images, the interactive demo was more likely to produce false memories of the product -- potential buyers who thought the camera could do things it can't." Similar to the home videos replacing memories debate..