Facebook is the one to bash these days. I'm skeptical that they'll loose their audience to GOOG's Friend Connect due to high switching costs. But they need to figure out how to monetize all this traffic soon though or else start looking for a YouTube style exit before buyers become convinced that social networks can't be monetized.

Quoted: Facebook generated only $145 million in revenue last year, according to eMarketer, much of it from an ad deal with Microsoft. MySpace, by contrast, had ...