royleban | Shared With: Everyone - 13 days ago | PR, public relations, publicity, marketing, startups, entrepreneurship
royleban | Shared With: Everyone - Nov 18 2007 | mail, catalogs, marketing, spam
royleban | Shared With: Everyone - Sep 11 2007 | marketing, branding, logos
royleban | Shared With: Everyone - Jun 24 2007 | branding, names, marketingThis is a list of company names with their name origins explained. Some origins are disputed.
royleban | Shared With: Everyone - May 03 2007 | search, blogs, marketingQuoted: Witnessing the launch of a blog as successful as Performancing’s first two weeks might lead you to think that launching a successful blog is easy… well, it’s NOT. Thousands of new blogs are launched every day, but only a handful ever get read by more than a few hundred people, and even fewer ever make a dollar’s profit. While a site can survive a terrible launch (see Instablogs’ surprising turnaround) the cost is high, and the truth is, most never recover. With no money coming in, and a readership which can be counted in the dozens, it’s no wonder that the vast majority of bloggers give up and shut down their site within a year.
royleban | Shared With: Everyone - May 03 2007 | search, design, internet, branding, marketing, startupsQuoted: “If you build it, they will come.” That might have worked for Kevin Costner in the Field of Dreams, but if you’ve built a good site and are expecting people to just show up, you’ll be waiting a very long time. The days of setting up shop and automatically getting traffic just by being online are over. Today, if you want to have success on the web you need a unique angle and a reputable brand so that visitors have something to remember you by.
royleban | Shared With: Everyone - Jan 21 2006 | Marketing, books
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